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Ireko

This is a series of eight different full page newspaper ads done for Ireko, a furniture and home accessories company. After art directing multiple photoshoots highlighting some of the company’s gorgeous accessories collection, I had the opportunity of developing this series of ads. I playing on several traditional holiday sayings and songs such as the Twelve Days of Christmas, How do I Love Thee, and a hot mulled wine recipe to playfully highlight and price several items in the gorgeous unique full frame photo that accompanied the text. Copy was written by me to strengthen the design concept.